It’s all about the website user experience. Our shoppers or website visitors are no longer happy with clicking on a basic website and having to find information on their own. If you have an old, homemade or outdated website design you are actually hampering your business. I’ve compiled 9 eye-opening statistics that will help you realize the value of a good website design.<\/p>\n
These are real results that have been studied on old, outdated or homemade websites:
\n\u2022 Potential customers thing you\u2019re not good enough for my money \u2013 35% of consumers walked away from small businesses because of a poor website. While 7% spent less. (Virtual Main Street Audit)<\/p>\n
\u2022 Customers think customer support will be terrible \u2013 78% bail because of this perception (American Express Survey)<\/p>\n
\u2022 Visitors think you’re not credible \u2013 46% of people say a website\u2019s design is the number one criteria for discerning credibility (Stanford\u2019s Persuasive Technology Lab report)<\/p>\n
\u2022 This company is technology incompetent (Wall Street Journal study)<\/p>\n
\u2022 Shoppers think that you are not proud of your company<\/p>\n
\u2022 38% of people will stop engaging with a website if the content of layout are unattractive (SWEOR)<\/p>\n
\u2022 89% of online consumers are less likely to return to a site after a bad experience\u00a0(SWEOR)<\/p>\n
\u2022 39% of people will stop engaging with a website if it takes too long to load. 47% of users expect a maximum of 2 seconds loading time\u00a0(SWEOR)<\/p>\n
\u2022 If given 15 minutes to consume content, two-thirds of people would rather read something beautifully designed than something plain\u00a0(SWEOR)<\/p>\n
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