The Game Is Changing Faster Than Most Businesses Realize I had the opportunity to spend time with Marcus Sheridan recently, and one idea stood out immediately: We’re moving from the prompt era to the agentic era. For the past couple of years,...
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What Should a Small Business Website Actually Do?
Many small businesses have a website, but too many of those websites are not doing their job.
Visitors land on the homepage and still do not feel sure that the business understands what they need. Read More
Make the Messaging Shift So Customers Choose You Faster Most business owners think the key to getting more customers is more marketing – more posts, more emails, more ads, more everything. But the truth is simpler. Customers choose faster when they can...
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It’s a fact – your website is a great place for new customers to find you, and the same goes for potential employees. If you don’t have a page on your site dedicated to accepting resumes and applications you’re missing out. Right...
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Be ready to call up your best frenemy for some e-commerce assistance at the end of this article. More on that in a minute. Right now, let’s talk about what makes a good e-commerce website. Don’t worry, we’ll keep the list from...
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What’s a great problem to have? Owning a booming e-commerce business and keeping up with demand. Getting started is the hard part though. But just like starting an exercise routine, once you get going with e-commerce, momentum helps propel you. There are...
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Careful, this may hurt a little. It’s not that you didn’t do a good job on your homemade website. You did what you knew how to do and moved on. But there comes a time when a DIY website needs to be...
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